Gen Z in the Workforce: What Employers Are Getting Wrong

Published on April 12, 2024

by Rachel Norton

The workforce is constantly evolving with new generations entering the job market. The latest addition to the workforce is Generation Z or Gen Z, born roughly between the mid-1990s and the early 2010s. With their unique characteristics and perspectives, they bring a new dynamic to the workplace. However, many employers seem to be struggling to understand and accommodate this new generation. In this article, we will explore the common misconceptions about Gen Z in the workforce and the mistakes employers are making when dealing with them.Gen Z in the Workforce: What Employers Are Getting Wrong

Who is Gen Z?

Before we dive into the discussion, let’s first understand who Gen Z actually is. This generation is known for their lifelong exposure to technology and the internet, making them digital natives. They have grown up in a fast-paced world where information is readily available, influencing their perspectives and behaviors. In addition to this, they are also the most diverse generation with regards to ethnicity, race, and religion.

What are employers getting wrong?

1. Assuming they are lazy and entitled

One of the biggest stereotypes about Gen Z is that they are lazy and entitled. This misconception stems from the fact that they value work-life balance and prioritize personal well-being. However, this does not mean that they are not hardworking or passionate about their careers. In fact, Gen Z is known to be a highly ambitious and driven generation, with 60% of them wanting to make a difference in the world through their work. Employers must not generalize and understand that each individual is different, regardless of their generation.

2. Not valuing their opinions and ideas

Being a generation that has grown up in a world where their voices are heard and valued, Gen Z expects the same treatment in the workplace. However, many employers tend to dismiss their ideas and opinions because of their age or lack of experience. This can lead to demotivation and disengagement among the younger workforce. Employers must recognize that Gen Z brings fresh perspectives and ideas to the table, and it is crucial to give them a platform to express them.

3. Overlooking the importance of technology

As mentioned earlier, Gen Z is a tech-savvy generation. They are used to having information at their fingertips and are comfortable using various technology platforms. However, many employers fail to recognize the potential of technology in the workplace and fail to provide a digital-friendly environment. This not only affects the productivity of the younger employees but also hinders their personal growth. Employers must embrace technology and provide Gen Z with tools and platforms that can aid in their work.

4. Ignoring the need for flexibility

Gen Z values autonomy and flexibility in the workplace. They appreciate companies that offer flexible work schedules and the option to work remotely. However, many employers have a traditional approach to work and are not open to these concepts. As a result, they may fail to attract and retain Gen Z employees, who prioritize work-life balance and personal freedom. Employers must understand that offering flexibility can increase employee satisfaction and loyalty.

The bottom line

Gen Z is not just a young, inexperienced group of individuals. They are a unique generation with their own beliefs, values, and expectations. Employers must understand that to attract, engage, and retain this generation, they need to adapt and evolve their policies and strategies. By avoiding the misconceptions and mistakes mentioned above, employers can create a positive and inclusive work environment for Gen Z that fosters their personal and professional growth.